Broadcaster Briefing
Articles and announcements about Broadcast Television Companies.

Because the Big 4 and The CW are now gearing up to launch several new shows — and bring back a lot of your faves — TheWrap has rounded up the list of 2019’s broadcast premiere dates.
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Bonnie Hammer is moving to oversee NBCU's forthcoming streaming service as Mark Lazarus and Jeff Shell take on expanded roles running the media conglomerate's TV operations.
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CBS says over 90% of its Super Bowl TV advertising inventory has sold, with 30-second commercial prices averaging $5.2 million - up slightly over a year ago, according to media-buying executives.
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CBS says it is planning more than 30 hours of live-streaming coverage around the Super Bowl starting Monday, January 28 and continuing through February 3.
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CBS and Nielsen said they have reached an agreement for Nielsen to continue providing the company’s networks and stations with national, digital and local audience measurement.
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The CW has set its spring 2019 premiere dates for new series and final seasons.
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CBS has rolled out the station’s 24/7 live streaming service, CBSN New York, with other CBS markets to follow. Offering round-the-clock live breaking news, local coverage and weather.
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For the first time, CBS will stream the Bowl on OTT platform CBS All Access.
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On the strength of 479 million TV ad impressions, NBC’s promo for its new Dwayne Johnson-hosted reality competition The Titan Games lands in first place.
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E.W. Scripps said it has reached a multi-year affiliate agreement with NBC for five stations.
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NBCU chairman for ad sales and client partnerships Linda Yaccarino said that her company will continue to cut ad clutter, increase addressable advertising and make ads more contextually relevant by using artificial intelligence.
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Gray Television today signed multi-year agreements with the ABC Television Network that extend and renew the network affiliations for all of Gray’s 28 ABC affiliated television stations across 25 markets.
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TEGNA announced that they have entered into a comprehensive, multi-year deal with the ABC network that renews the station affiliation agreements for all of the company’s ABC-affiliated stations.
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NBCU tells Axios it's reducing the amount of ads its serves during prime-time even further, and it's looking now at other times throughout the day to do the same.
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Gray is terminating national ad sales representation contracts covering the involved stations. Former Raycom stations will join legacy Gray stations in handling all business directly with buyers.
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The Seattle Seahawks/Dallas Cowboys wild card matchup was up 29% over last year, with more than 30 million viewers. It was the most-streamed NFL playoff game ever on Fox Digital.
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Raycom said it renewed its agreement to get local TV ratings for stations in 10 markets.
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Comscore announced an expanded partnership with Gray Television. Comscore is the local linear currency for the entire legacy Gray market footprint as well as the majority of Raycom’s legacy footprint.
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The E.W. Scripps Co. closed on its acquisition of three ABC-affiliated television stations, KXXV, KRHD, and WTXL owned by Raycom Media and announced new leadership for both markets.
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Tegna said it has completed its previously announced acquisition of WTOL, the CBS affiliate and KWES, the NBC affiliate, from Gray Television for $105 million in cash.
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